Thursday, May 23, 2024

De Beers hires international PR firm to engage G7 amid diamonds Certification row?

De Beers Group has reportedly enlisted the expertise of a top lobbying and public relations firm to advocate for Botswana’s interests in discussions with the Group of Seven (G7).

The decision follows recent developments wherein De Beers, in collaboration with the Botswana government, appealed to the G7 to carefully consider the potential repercussions of an impending ban on Russian diamonds. Expressing concerns over the possibility of inflated prices for African diamonds, the company emphasized the need for a nuanced approach to the issue.

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