Mobile phone company Mascom said this week that following more than a month of successful piloting and on-going in-market activations in various parts of the country, its product, the MyZakaMascomMoney service, has been well received by the market.
The new service is a Mobile Money service that ensures that Mascom customers have a convenient, secure, and affordable way of sending money and buying airtime.
With MyZakaMascom Money registered customers are able to send money to both registered and unregistered customers.
In a statement, the mobile services provider, with more than 1.4 million subscribers, said service does not restrict sending of money to Mascom customers only, as non clients can receive money as “unregistered recipients”.
In addition, with MyZaka, money can be sent to anyone, whether they have a phone or not. The MyZaka account is reloaded very conveniently by going to the nearest MyZakaMascom Money agent.
Mascom CEO, Jose Couceiro, states, “We are fortunate to have partners who share our vision for MyZaka, namely Barclays Bank Botswana for statutory underwriting and Choppies who are the first MyZakaMascom Money Agents countrywide.”
Registration for MyZakaMascom Money is free and is simple. All a Mascom customer needs is to bring their ID (Omang or passport) to register at a Mascom Shop or MyZaka Agent. My Zaka Agents are currently all Choppies stores across the country, with more Agents to follow soon.
Once registered for MyZakaMascom Money, one can load cash into their account at MyZaka agent outlets, send and receive money from the convenience of their mobile phone, withdraw cash from their account at any MyZaka agent, buy prepaid airtime for themselves and other Mascom customers and also manage their MyZakaMascom Money account ÔÇô check balance, change pin.
“In characteristic Mascom tradition and in keeping with our Brand values, we are announcing this revolutionary service when we have a service that works and has reached a certain threshold in terms of registered customers, It is extremely pleasing to reveal that MyZaka is already in use and is changing the lives of so many in Botswana. By now the versatility of the service has already been experienced by Mascom customers who are sending money between places as geographically apart as Ghanzi, Francistown Gaborone, to name a few,” explains the Chief Marketing Officer of Mascom, DzeneMakhwade-Seboni.
Licensed in February 1998, Mascom is the leading mobile telecommunications operator in Botswana.
As at December 2010, Mascom had a subscriber base in excess of 1, 4 million giving it a market share of just over 53 percent of the Botswana mobile telecoms market.