Soon after the announcement of producer, songwriter, composer and Afro pop singer, Mr Tagg’s new talent search competition, Real Deal, the renowned producer of the local talent search show, My Star, Keabetswe ‘Master Dee’ Sesinyi, said he is not scared of any competition from any potential competitor in the talent show industry.
Even though it came as news to Master Dee when he was asked whether or not he is aware of the fact that Mr Tagg has produced a talent show competition like his (Master Dee), he explained that it did not pose any threat to his.
He said he neither feels any threat of losing any fans nor sponsors as is always the case in show business when a new kid on the block comes, excitement and hype created by various marketing strategies on something new cause older competitors to be deserted for the newer ones.
“We do not fear anyone because we have our own objectives which guide us. Our primary objectives include empowering Batswana and nurturing their talent in the performing arts. However, we are not against any competition from anyone,” said Master Dee.
He added that My Star has gained recognition and established support from both the government and Batswana. He said that My Star has proved it can develop this country’ music industry and there are evident results. Master Dee said the talent search competition has produced a lot of talented musicians who are already blossoming, producing quality music with top record labels, adding that My Star had no point to prove as they have already proved they are credible and competent talent developers.
Master Dee said My Star will continue to excel in Botswana as it uses locals and not foreigners who might end up benefiting from the government funding. He said he does not want foreigners to take advantage of this country’s government funding or sponsorship.
However, Master Dee is expected to be given a run for his money by a new-comer in the talent search industry, Real Deal, anchored by Mr Tagg. The new show will target the same pop aspirants that My Star targets. It also comes at a promise of recording the winning artist in South Africa. However My Star’s P100 000 prize money has set a level too high for its competitor as it also comes with an opportunity of recording winners in the United Kingdom.
Observers are optimistic about My Star and Real Deal competitions, with some saying this will put Master Dee and his team on their toes as there is need for competition in this country’s music industry.
Pessimists say there is no need for Botswana to have another talent search competition for the same genre.
Real Deal talent search started last week at Molepolole and it will go around 15 major centres around Botswana to source out talent.The places that the team will source talent from are Molepolole, Kanye, Lobatse, Otse, Ramotswa, Gaborone, Mochudi, Mahalapye, Palapye, Serowe, Selibe Phikwe, Bobonong, Francistown, Orapa and Maun. The semi-final will return to the capital city and the grand finale will be hosted by the City of Roses, Bloemfontein.
Mr Tagg is also rumoured to have come back to revive careers of Afro-pop groups Divyne, Unik Attractions and songstress Thuli.