Two of Botswana’s camps have topped the Cond├® Nast Traveler Readers Choice Awards as the top 2 resorts in Africa.
The two camps, Mombo & Sandibe Safari Lodge, are owned by Wilderness Safaris and & Beyond respectively, two Botswana based Safari Companies.
The Public Relations Manager of the Botswana Tourism Board, Keitumetse Setlang, explained that Cond├® Nast Traveler is the world’s premier travel magazine, with travel tips, vacation ideas and destination information and carry out such polls as often as they can.
She further described that the awards are based on a poll by over 25, 000 readers on more than 10,000 properties and destinations worldwide.
“The Cond├® Nast Traveler 2009 Readers’ Choice Awards rank the best cities, islands, cruise lines, airlines, hotels, resorts, and car rental agencies in the world,” she added.
“In overall, Botswana Safari companies have fared well in the poll with over 10 Botswana camps featuring in the top 50 ahead of our close competitors. The other Botswana resorts and camps making the top 50 list in Africa are: Jao Camp, Savuti Camp, Khwai River Lodge, Vumbura Plains Tented Camp, Chief’s Camp, Camp Okavango, Chobe Chilwero, Jack’s Camp, Savute Elephant Camp and Chobe Game Lodge,” said Setlang.
She went on to say that by winning the awards, the two camps have put Botswana on the international map, something that will make it easier when enhancing the marketing of Botswana to other countries.
“This enhances our marketing efforts; once we start mentioning places like Mombo, people will easily connect to what and where the place is after reading about it in the magazine as well as the Cond├® Nast Traveler Readers Choice website. This in turn might boost the tourism industry of this country as many tourists may come here and experience as well as enjoy the services offered at the camps,” said Setlang.
In addition, she noted that by having acquired the top spots, it means the services offered were good and people as well as tourists appreciate what they were offered at the camps.
“This heightens awareness about the products and services offered at the respective camps. It simply shows they are of good quality and appeal to those who have visited the places,” she added.
“It also positions Botswana tourism well on the map, a very huge plus in our market strategy as most people across the world are going to become aware of these camps,” she said. She also noted that it eases marketing of Botswana and commended managers of the camps for their good work in the services they provide. “Botswana Tourism Board would like to congratulate all the companies that fared very well in this poll and for putting Botswana tourism on the map,” said Setlang.