Sunday, December 3, 2023

Indaba Durban show a boon for Botswana’s tourism and travel

The Indaba premier tourism and travel show organized by South African Tourism offers the hospitality industry in Botswana an opportunity to meet their agents and sign new contracts as well as renew already existing ones.

Indaba is held in Durban every year around May.

This year it was held over the last week.

Being the biggest travel and tourism show in Africa, and the third largest in the world after the Berlin and London ones, it is a must attend for all people with interest in the business of travel and tourism.

This was said by the Head of Marketing at Cresta Group, Patrick Chivese.

“It is a platform that allows us to meet international buyers. The platform allows us to meet face to face with buyers. Without Indaba it would be very expensive for us to visit all buyers on an individual basis. In a big way Indaba allows us to maintain relationships and create new ones.
Through this show, there is a huge opportunity for Cresta and indeed other participants in our industry to increase their market share,” said Chivese.

Chivese’s sentiments were echoed by the General Manager of Maun Lodge, Alfredo Rannoba, who also told Sunday Standard just by coming to Indaba, Maun Lodge is able to draw into up to 40 percent of their annual sales.

“We have been doing it for the last eight years. Just coming here allows us to meet many agents who do their business through Maun. It has been established that as Maun Lodge we are the preferred hotel when it comes to catering the needs of tourists going through Maun,” said Rannoba.


Read this week's paper